Cyabra

Cyabra

The platform is able to expose the threats toward, companies, products, people and places on social platforms by analyzing between real and fake users based on their behavior. Using that analysis, the system generates a comprehensive situational map pinpointing false entities, allowing the system users to understand the promoted false agenda, the scale and scope of the information spread and who the entities behind these efforts are.

The first step in analyzing the inauthenticity of online entities is typing in relevant phrases into the scan bar, hashtags, keywords and specific site links used within the fake post, in addition to the specific timeline desired to investigate. This query then identifies the number of total profiles, real profiles, fake profiles, and bad actors (real users with a negative sentiment), using these terms.

The reach of a disinformation campaign is amplified by utilizing multiple social media sites. In order to combat this, the system analyzes the largest global social media and messaging platforms: Facebook, X (X/Twitter), Instagram, TikTok, YouTube, and WhatsApp.

The platform safeguards your business from threats that may arise by performing social risk analysis, assessment of event and venue risks, to protecting your business executives. It also performs threat detection and mitigation towards attacks such as impersonations, insider threats, social phishing and leaked information.

Another feature that the platform has is to protect your business’ brand towards fake campaigns (identify and report new movements/tags and fake accounts that are targeting your enterprise), detect organized groups aiming to damage your brand through manipulative strategies, and dismantle their efforts, and bad actors spreading false information.